HORCH - What the **** of a name is that?
Automotive history: The factory/vehicles are named after the founder August Horch. For some reason, left Horch his factory as early as in 1909 but founded soon after another. For the naming of the new factory he loosely translated the meaning of his name to Latin wich became Audi!
Later became both Horch and Audi factories part of the four-brand association: Auto Union, of wich the most probably remembers the interwar period German racecars. Though surviving as brand in several formations until 1969 it became the re-lived Audi brand wich inherited the logo with the four interconnecting rings in the mid 60's and one could claim there is a line between this truck and the range of Audi cars today.
Edited by Armand, 26 June 2016 - 01:31 PM.